Transforming manufacturing: The power of the service-centric business model
In today's dynamic business landscape, the focus has shifted towards the implementation of...
Email marketing campaigns in the pharmaceutical industry
The email as a means of communication has not only retained its relevance but, on the contrary,...
Salesforce in Pharma: A Prescription for Success
In the fast-paced world of the pharma industry, managing customer relationships, data, and sales...
Veeva and Salesforce: Differences and Similarities
A little over a year ago, we conducted a comparison between two market leaders in this article: "...
Why businesses rely on Salesforce for customer success
Salesforce is highly customizable, integrates with other applications, and offers modules for...